President Trump is reportedly making a push to make Juneteenth a national holiday.

According to Fox News:

Ja’Ron Smith, a top administration adviser, told McClatchy DC on Thursday that the president had reversed his stance after previously declining to endorse a legislative effort earlier this year.

The June 19 holiday commemorates the cessation of slavery.

“The president listened to a lot of different stakeholders who have championed it being very important in the community,“ Smith said.

The president is set to give a speech in Atlanta, Ga., on Friday that Smith said would provide new details on the president’s agenda for Black America.

President Trump is reportedly trying to appeal to the black community by discussing his record on criminal justice reform, healthcare, and the push to make Juneteenth a holiday.