Megyn Kelly broke free from corporate media after years of hosting the news for a number of major media platforms. The veteran journalist is telling people why she thinks traditional cable news media is slowly dying, and it’s the media’s own fault. Following a public departure from NBC News in 2018, Kelly formed her own media company “Devil May Care Media” in Sept. 2020 home to her wildly popular podcast “The Megyn Kelly Show.”

In a recent interview with The Daily Caller, Kelly disclosed why she believes traditional cable news media is bleeding out. Kelly described the large media corporations as “money-making machines” whose only focus is to enrage viewers to keep them coming back for more. Cable news makes their money from viewership, so the more divisive and shocking the material is the greater chance people will keep watching.

Megyn Kelly had a few reasons why cable news is suffering and will continue to do so: they can’t keep censor journalists and expect them to let it go. Journalists have been choosing to leave mainstream media and create their own platforms after large corporations have attempted to censor them. Most recently, Glenn Greenwald left The Intercept, a publication he co-founded, after being pressured not to publish an article critical of Joe Biden.

The Daily Caller reports:

“There’s no way, when people sort of understand what’s happening in the digital world and how forward-looking it is and how much more meaningful and substantive it is, and how much more honest you can be here, that they would choose that other model [cable news],” Kelly told the Caller, adding that “younger viewers are leaving” traditional media “in droves.”

“We understand what actual controversy is, like when you’re in Iraq and someone’s shooting at you, and we’re not going to stifle her right to speak words that we risked our lives to protect,” Kelly said. “We protected that right on a battlefield. So, I feel like those people get it, and as a result this is a much – forgive the term – safer space than being out there in traditional media, where you really do have to be very careful or you could get fired.”

Megyn Kelly also offered her perspective on why cable news has been able to hold on for so long. The reason is President Donald Trump.

“They’d better hope and pray that he’s got some sort of a network or a show or just comes on everybody else’s show, because say what you will about Donald Trump, being boring on television is not one of his problems. And they need him,” Kelly said, adding that she doesn’t “know what they’re gonna do without him.”

“As long as he stays somewhat active, they’ll have a little bit more of a lifespan. But their ratings are going to go down, I have very little doubt: Without Trump in the office every day, there’s no way, especially CNN and MSNBC, sustain the numbers they are getting.”

Recently, talks of Trump forming his own media platform or taking over another have gained traction. Trump has begun to distance himself from Fox News and promote other news outlets like OANN and Newsmax.