Obamas End Lucrative Deal with Spotify

Center for American Progress Action Fund from Washington, DC, CC BY-SA 2.0 , via Wikimedia Commons

Former President Obama and his wife Michelle Obama have reportedly decided to end their business arrangement between their production company Higher Ground and Spotify. The couple is also reportedly exploring other options for a new podcast deal.

The Hill reports:

In a statement on Thursday,  an Spotify spokesperson told The Hill that it has declined to extend its deal with the production company but said its content “is expected to remain available on Spotify.”

The deal between High Ground and Spotify is expected to end this fall.

Bloomberg News first reported on Wednesday about Higher Ground’s new direction, noting the production company is currently talking to several potential partners such as Amazon’s Audible and IHeartMedia Inc.

The production company is seeking to reach a deal in the coming weeks that will allow it to produce several shows and distribute them on multiple platforms, with the possible deal worth up to tens of millions of dollars, sources told Bloomberg.



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